![]() It could even be a Genesis electric truck. On the other hand, Hyundai could be developing an electric truck under its own brand, with its first pickup (the Santa Cruz) gaining momentum in the US. One will be a dedicated electric pickup truck, while the other will be a strategic model for emerging markets.Īfter releasing its first three-row SUV, the new flagship EV9 (which began deliveries in South Korea this week), Kia revealed plans to introduce an EV in every segment with support from Hyundai’s new platform. 2024 Kia EV9 GT-Line (Source: Kia)ĭuring its investor day last year, Kia revealed it planned to launch at least two EVs per year as it works toward a full lineup of 15 electric models by 2027, including two electric pickups. It encompasses nearly all vehicle classes, ranging from small and large SUVs to pickup trucks, along with the flagship models of the Genesis brand.Īlthough no other details of the EV pickup were offered, Hyundai’s sister company, Kia, has already announced plans to introduce two electric trucks to its lineup. ![]() Instead, Hyundai’s CEO Jaehoon Chang explained: The eighth annual running of the Rebelle Rally is taking place this week, and Hyundai has unveiled a custom Santa Cruz designed for navigator Jill Ciminillo and driver. ![]() The IMA platform will cover more than mid-size SUVs. Set to replace Hyundai’s current E-GMP platform, the IMA is a “significant advancement’ enabling maximum flexibility. Hyundai Santa Cruz crossover truck concept (Source: Hyundai) Is Hyundai or Kia developing an electric truck? A big part of the transformation will include its Integrated Modular Architecture (IMA) for next-gen EVs. It never beat me up, even with the optional 20-inch wheels, responding to deeper potholes. The investment will help it reach its new target of hitting two million in EV sales annually by 2030. Handling-wise, the Santa Cruz drove like a small crossover, with limited body roll and a pleasant ride. The group (including Kia and Genesis) plans to become a top three EV producer by the end of the decade. Hyundai has taken advantage of the shift so far, introducing new electric models with bold designs and advanced technology, including the IONIQ 5 electric SUV and Kia EV6 crossover.īetween the IONIQ 5 and IONIQ 6, Hyundai’s first two dedicated EVs, the automaker recorded over 100,000 in global sales last year. Is this the pickup that Hyundai will finally end up building? That we can't answer yet, as Hyundai's made no commitment-but this does seem like a creative direction for the brand if or when it eventually ends up building a pickup truck.įor all the latest from the Detroit auto show, head to our dedicated hub.During its 2023 annual investor day, Hyundai said it’s leveraging its established position “amidst a seismic change in the industry” with a KRW 35.9 trillion ($27.8 billion) investment to advance EVs. It's intended to appeal to crossover utility buyers who want more utility without the huge size of a traditional truck. The standard Santa Cruz will probably borrow one of Hyundai's current gas engines, maybe a version of the brand's turbocharged 2.5-liter four-cylinder, or the 3.8-liter V6 from the Palisade. Hyundai is quick to point out that the Santa Cruz isn't an alternative to a traditional pickup truck, so the automaker doesn't prioritize towing, payload, or ground clearance. Prices for a new Hyundai Santa Cruz currently range from 24,054 to 107,954. Power is sent to all four wheels through Hyundai's HTRAC all-wheel-drive system. TrueCar has 3,086 new Hyundai Santa Cruz models for sale nationwide, including a Hyundai Santa Cruz SE AWD and a Hyundai Santa Cruz XRT AWD. Hyundai claims fuel economy in the high 30 mpg range, but that's theoretical since this is a concept vehicle. While there is seating for five, the overall size of the Santa Cruz is that of a small crossover.Ī 2.0-liter turbodiesel engine rated at 190 horsepower and 300 pound-feet of torque powers the Santa Cruz concept. Loading passengers and cargo into the Santa Cruz is helped by a pair of rear-hinged doors. All figures are EPA estimates and for comparison purposes only. 2024 SANTA CRUZ Night/XRT/Limited AWD: 19 City/27 Hwy/22 Combined MPG. Rather than being easily classified in an existing portion of the market, the new 2022 Santa Cruz blazes its own trail. 2024 SANTA CRUZ SE/SEL FWD: 22 City/26 Hwy/23 Combined MPG, SE/SEL AWD: 21 City/25 Hwy/23 Combined MPG. If this functionality and unique style reminds you of the Subaru Brat and Baja, you aren't alone. The 2022 Hyundai Santa Cruz is one of those rare vehicles that is a segment buster. For hauling larger items, the bed can be extended and easily reconfigured with a drawer-like sliding function. 9 / 10 C/D RATING Specs Photos Andi Hedrick Car and Driver Select a year 2024 2023 2022 Highs Highly versatile cargo bed, calm ride and composed handling, high-quality and high-tech interior. Securing a wide variety of cargo is possible with tie-down cleats on the wheel arches, roof and bed rails.
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